Create a Blog: Five Reasons Why for Authors

Countless posts and books will detail Musk’s Twitter takeover. Or takedown, whatever the case may be. But for now, the biggest takeaway for me is this. Authors (and anyone who creates) need to own at least one method of communicating with the world about what they do. Most marketers will tell you that sending a …

Is Flash Fiction the Future?

Depending on who you speak to, the average person’s attention span online lasts between three and eight seconds. Known by marketers as ‘The Blink Test‘, this is the short time you get to engage your target audience before they decide if your web page is whack and jog on. Bearing this in mind, is flash …